Tools of the Trade · Dec 18, 11:52 AM

The guys at SRAM Neutral Race Support are easily the best, and possibly too often the least noticed, feature at any race. Fast, friendly, accessable, knowledgable service… in a world where people are increasingly not getting it [cyclingnews.com via citebite.com] (srsly, a brawl, at a cross race? when did we reach euro soccer status… and where’s all that money?) these guys simply get it. SRAM does a great job supporting the crew and it translates well to every competitor they help from the beginners to the very last elite racer.